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Research draft

public opinion

vr.tr.public-opinion · SOC.ORG

Let an agent explain public opinion and how it is measured, relay polling methods and their limits, present findings and theories with attribution, and route interpretation of specific polls to their sources and methodology.

Thing Registry Society, people and institutions

Research draft, second pass

A second pass drafted this model: the structure a model of this thing needs, and what is known about it in the world. The line under this one says how the second half was obtained - researched against sources, or recalled without web access, in which case nothing here was read anywhere and every claim is a lead to verify. Unreviewed either way.

written by Claude from model knowledge without web access - no source was read, every claim is a lead to verify

Researched by: Claude

Purpose and description

Let an agent explain public opinion and how it is measured, relay polling methods and their limits, present findings and theories with attribution, and route interpretation of specific polls to their sources and methodology.

The collective attitudes, beliefs and preferences of a population or public on issues of common concern, as expressed through surveys, voting, media and public debate; public opinion is measured by polling, shaped by media, events and elites, and is a central concept in democratic theory, political science and communication research.

What it is for: Understanding what publics think for democratic decision-making and research.

It can be explain the concept and its measurement; relay polling methods and limits; present findings and theories with attribution; assess the quality of a poll.

Distinguishing features

Collective rather than individual

Measured with sampling error

Shaped by media and events

Central to democratic theory

What it looks like

Not visible; seen in polls, votes and public debate.

Physical character

typical poll sample: about 1000 respondents - national polls; margin of error about 3 percentage points

How it is recognised

Aggregate attitudes of a public

Measured by surveys and polls

Individual opinions and expert opinion are different things

Related models

is a kind of - of a public

collective attitude

is measured by - the instrument

opinion poll

is shaped by - a main influence

mass media

is studied by - and communication research

political science

In practice

Families and kinds

opinion on policy issues

voting intention and electoral opinion

consumer and social sentiment

opinion climates and spirals of silence

issue ownership and media effects as research topics

Standards and regulation

Polling disclosure standards from bodies such as ESOMAR and AAPOR

Rules on publishing polls near elections in some countries

Data protection for survey data

Failure modes and hazards

Misreading polls beyond their error and design

Push polls and manipulation

Presenting opinion as fact

Ignoring non-response and coverage bias

Also called

issue ownershipvoter sentimentinfluence of mass mediamediatization

Where this came from

wikidata · CC0 1.0

Drafted structure

Bundle to layer to finding to question, as the second pass will find it: 4 bundles · 8 layers · 8 findings · 16 questions.

Concept What public opinion is.

Definition.

Definition

Definition.

Definition

Definition.

  1. What is public opinion, and how do scholars define and theorise it, with attribution? definition
  2. Is the question about public opinion or about individual or expert opinion? boundary

Formation

How opinion forms.

Formation

Formation.

  1. How do media, events, elites and social influence shape public opinion, with findings attributed? provenance
  2. Which entry fits media effects? action
Measure Polling.

Method.

Methods

Survey methods.

Methods

Methods.

  1. How are polls designed and sampled, and what do margins of error mean? measurement
  2. Which entry fits survey methodology? action

Quality

Assessing a poll.

Quality

Quality.

  1. How is the quality of a given poll assessed from its disclosure? action
  2. Is the poll sourced with its method and date? boundary
Use Use in politics and research.

Application.

Politics

Politics and policy.

Politics

Politics.

  1. How is public opinion used in elections, policy and governance? provenance
  2. Which entry fits elections? action

Research

Research findings.

Research

Research.

  1. What do major surveys and studies find about opinion on a topic, with sources and dates? provenance
  2. Which references are standard? provenance
Context History and regulation.

Context.

History

History.

History

History.

  1. How did the concept and polling develop? provenance
  2. Which entry fits the history of polling? action

Rules

Rules and ethics.

Rules

Rules.

  1. What rules and ethical standards govern polling and its publication? provenance
  2. Which entry fits polling standards? action

What the second pass must settle

  • Should opinion polling be a separate entry?
  • How should polling archives be linked?
  • The registry entry has merged aliases for media effects and voter sentiment; should they be split off?